You’re Contagious!

Watercolor, Ink

I was listening to the Rich Roll podcast with Susan David, a medical doctor and researcher out of Harvard. They were talking about emotional agility, which is handling our emotions in a positive and flexible way, without shame and permanence. Apparently, this resonates with a lot of people as her TedTalks have been watched millions of times!

One example she cited about “social contagion” leaped out at me:

Let’s say you have decided to go on a health kick and you want to avoid junk food. You get on a plane and sit next to a stranger. He buys a candy bar. There is a 70% chance that you, too, will purchase a sugary sweet. 70%! That is social contagion.

More on this tomorrow…